"As a fund-raising strategy, it makes sense. As a matter of ethics, it looks terrible." Ethics Ethics is a branch of philosophy that involves systematizing, defending, and recommending concepts of right and wrong conduct .The field of ethics, along with aesthetics , concerns matters of value , and thus comprises the branch of philosophy called axiology . Ethics seeks to resolve questions of human morality by defining concepts such as good and evil , right and wrong , virtue and vice , justice and crime . As a field of intellectual inquiry, moral philosophy also is related to the fields of moral psychology , descriptive ethics , and value theory BUSINESS ETHICS Business ethics (also known as corporate ethics ) is a form of applied ethics or professional ethics , that exami...